This is a list of my formal publications, for scientific journals and institutions .

• CUGELMAN, B., THELWALL, M., & DAWES, P. (2011) Online interventions for social marketing health behavior change campaigns: A meta-analysis of psychological architectures and adherence factors. Journal of Medical Internet Research, 13(1), e17. CBICM attachment
• Cugelman, B. & Otero, E. (2010) Evaluation of oxfam gb’s climate change campaign. Leitmotiv, AlterSpark, Oxfam GB.
• Cugelman, B. (2010). Online Social Marketing: Website Factors in Behavioural Change. PhD thesis, University of Wolverhampton, Wolverhampton.
• Cugelman, B., Thelwall, M. & Dawes, P. (2009) Communication-Based Influence Components Model. Persuasive 2009. Claremont, ACM.
• Cugelman, B., Thelwall, M. & Dawes, P. (2009) The dimensions of website credibility and their relation to active trust and behavioural impact. Communications of the Association for Information Systems.
• Cugelman, B. & Otero, E. (2009) UN Millennium Campaign: United States Evaluation. United Nations Millennium Campaign, Leitmotiv and Statistical Cybermetrics Research Group.
• Otero, E. & Cugelman, B. (2009) UN Millennium Campaign: External Evaluation 2009. United Nations Millennium Campaign, Leitmotiv and Statistical Cybermetrics Research Group.
• Cugelman, B. Thelwall, M. & Dawes, P. (2008) Website Credibility, Active Trust and Behavioural Intent. Persuasive 2008, LNCS 5033. Berlin, Heidelberg, Springer-Verlag.
• Cugelman, B. (2008) GCAP Websites Report. Johannesburg, South Africa, CIVICUS and Statistical Cybermetrics Research Group.
• Cugelman, B. Thelwall, M. & Dawes, P. (2007) Can Brotherhood be Sold Like Soap…Online? An Online Social Marketing and Advocacy Pilot Study Synopsis. Persuasive Technology. Stanford University, Springer.
• Cugelman, B. & Kumar, K. (2006) Global Call to Action against Poverty: Review of Campaign Websites. Beirut, Lebanon, CIVICUS.
• Cugelman, B. (2004) Your Goals, Global Campaigns and Internet Technology. Journal of Volunteer Administration, 22.
• Cugelman, B. (2003) Enhanced Digital Network Strengthens Human Networks. UNV News, United Nations Volunteers programme.