Research
Research
BER - a framework for measuring the relative performance of multi-unit programsThe Basic Efficiency Resource (BER) model uses a two-dimensional matrix to aid the evaluation of complex multi-unit programs, with quadrants to identify over and underperforming units. The BER model was inspired by portfolio management approaches from the Boston Consulting Group and the General Electric Grid, as well as quadrant analysis by Andreasen (1995). However, its core principles are based on the concept of social return on investment, where output is always compared to input. It provides a relative perspective on performance that allows evaluators to account for impact based on the resources invested in an initiative.
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The United Nations' Web Network (July 2007)
In this article, I present a social network map of United Nations websites and tables of website ranking, based on which websites are most and least popular within the network. At the end, I proved some introductory terms used in social network analysis. Then for anyone interested in the process, I have proved a detailed account of the data collection and mapping process.
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Online Interventions for Social Marketing Health Behavior Change Campaigns: A Meta-Analysis of Psychological Architectures and Adherence Factors
The result of a two-year study, this paper draws on scientific papers to assess the impact of psychological website design on users' behaviour. It provides a template for practitioners wishing to design websites that can influence how people think and act.
Communication-Based Influence Components Model
This paper presents a model used to describe the psychology of online behavioural change interventions. It then shows how the model works by describing the common features in over thirty online behavioural change websites.
The dimensions of website credibility and their relation to active trust and behavioural impact
This research paper examines the relationships between website credibility, users' trust, and their willingness to be more involved in a social campaign. It examines the dimensions of website credibility and discusses how to design stronger online campaigns.